Getting results with todays marketing is easy when you know where to put your efforts. Text Messaging, Mobile Marketing, Google Places, Google+, and Facebook are just a few of the key areas you should be marketing. The economy has made it tougher to make a profit, but when you’ve got the right marketing plan in place you can get bigger and better results now.
Did you know that your competitors are stealing your customers? They are using today’s technology to get and keep your customers while you’re cleaning clothes, making barbecue, and selling fixtures. This has been the biggest challenge I’ve had to deal with as a business consultant. Stubborn business owners won’t make time to market their business.
Facebook is where you’ve got to be today. Don’t be just another business owner, be the one who is connecting with their customers. You smile at them when they come into your store, now you can remind them to come see you more often. Setting up a facebook page is simple, just add your logo and start posting. Social media like Facebook is just one of the key ways you can directly market to people. Remember, either you or your competitors will get your customers attention, it’s in your best interest for it to be you.
Let’s take this to the next step, imagine your customers instantly endorsing your company to hundreds of their friends. It happens each day with a check in. This is where people let their friends on Facebook and FourSquare know they are at our store and they can rate your services and products right on their phone. Simply let your customers know that they can check in and get discounts. You’ve seen punch cards, now you can take it to a while new level with geo social networking, as it’s called
Got your phone? So does your customers. Ready to get instant access to your customers phones and create a flow of customers who’ll spend their dollars with you when you need their business most? It’s called text message marketing and it’s hot. It’s the easiest way to create cash on demand. You’ll see it used just about anywhere Text “pizza” to 84473 and get a free order of cheese sticks. Now, you’ve captured the info to remind your customer of you when you need them most.
What is this mobile marketing anyway? Mobile marketing is the ability to be where your customer are instantly. When was the last time you left the house without your phone? Now you can market right to peoples phone. You can do a mobile application or you can use text messaging to get attention. Today’s marketing is much easier than it was when you had to wait for the newspaper to be delivered. It’s cash on demand
Jay NaPier is an author, speaker, coach and internet entrepreneur. He is affiliated with World Discovery Club and enjoys time with his family when not working one on one with clients.
